Reddit is a massive site, which can make it hard for your posts to get attention. Reddit is a good way for you to get attention for your product or services, whilst Quora is better for you to build brand authority in your industry. How Can You Market Successfully On These Sites?īefore you can market successfully to any audience, you first need to understand how each platform works and adapt your strategy to work with the platform. The site hit 300 million monthly users in 2018, and excels in Google rankings, as internet users have become more used to heading there for answers to all of their problems, questions and concerns.
For the internet veterans who remember (the now defunct) Yahoo Answers, Quora can be thought of as a more modern version of this. The site was launched in 2010 and has built up over time, with a range of subject experts brought on to answer questions as well as standard community members. Quora is a community site where message threads are structures in a question-and-answer format. The site attracts hundreds of millions of monthly visitors from all over the world and boasts an impressive range of subjects and interests to contribute to.
Reddit is nicknamed “the front page of the internet” and offers a huge series of message threads built around ‘communities’ that users join according to what their interests are. These sites are hugely popular and designed around people holding conversations and listening to opinions, meaning that their users are perfect for marketing to, as long as the marketer is smart about how they do it. But this means that they are missing out on some of the biggest and most receptive audiences that can be found online – on community sites Reddit and Quora. If it's anything relating to US politics you'll always be fighting an uphill battle on Quora if you are a conservative.When marketers think about sites where they can advertise to networks and communities, they tend to think about social networks like Facebook and Twitter. Stay out of controversial areas of Quora and you'll be fine. What do you expect from a group of people who re-define existing words and double-down when pointed out for their blatant, unhidden desire to wage ideological war on the right - it's war they believe, and all actions are therefore justified, even suppressing speech they don't agree with. The left, which includes most at Quora (based in San Francisco) seem to support leftist answers and posts and don't hide their bias in trying to silence conservative views when they can label them as not "being nice and respectful". Then, with all of the recent political action in the US I began answering and commenting on US political question and answers.Īnd that's when the leftist tactic of reporting my answers and comments that they simply disagreed with - and while Quora occationally agrees with my appeals, they mostly agree with the leftists, even if I'm not really in violation - unless expressing conservative views is a violation of their sensitivities, which by the left's own words is exactly what is happening. Overall Opinion: For years I only posted answers on Quora questions that were technical in nature and related to my career.